AUBURN HILLS, Mich. (AP) — Chrysler Group LLC has changed its name to FCA US LLC.
The change will be largely unnoticed by consumers, affecting mostly corporate and financial communications. Chrysler-branded cars will continue to bear the Chrysler badge, as those branded Fiat will bear the Fiat badge.
The move was part of Fiat Chrysler Automobiles’ renaming of its mass-market brands. Fiat Chrysler Automobiles becomes FCA Italy SpA.
The automaker said Tuesday that the name change follows the naming convention of its parent company, Fiat Chrysler Automobiles N.V., which adopted its name in October when it listed on the New York Stock Exchange.
Chrysler and its Italian owner Fiat SpA merged earlier this year.
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