Critics of the national anthem kneeler respond by burning their apparel from the company, but marketing executives say the campaign is a savvy risk and smart business.
nfl
Nike signs deal with Kaepernick for ‘Just do it’ ad campaign
The former San Francisco 49er quarterback, who has not played in the NFL in several seasons, will be the face of Nike’s 30th anniversary campaign.
New policy lets league fine NFL teams if players protest during anthem
Players will be allowed to remain in the locker room during the anthem, under the policy, which will take effect for the upcoming season.
NFL notebook: Ravens pick Colby graduate as next GM
Assistant general manager Eric DeCosta will take over for Ozzie Newsome after the 2018 season.
Tight end showdown is on the way in the Super Bowl
Rob Gronkowski of the Patriots and Zach Ertz of the Eagles are the two best tight ends in the NFL.
It’s never a super start for Patriots
Despite five titles in the Brady/Belichick era, New England hasn’t scored a first-quarter point in any of its seven Super Bowl appearances.
Coughlin hoping to haunt Patriots again
Tom Coughlin, now a Jaguars executive, can make most Patriots fans shudder by thinking about those Super Bowl losses to the Giants, and now he’s back with Jacksonville.
NFL notebook: Browns interview former Giants coach to be offensive coordinator
Ben McAdoo was fired as Giants coach in December after going 2-10 and benching star quarterback Eli Manning.
Jaguars took care of their own issues first
Doug Marrone has changed the culture on his first day as coach, a hard-nosed approach now paying off.
NFL notebook: League will probe whether Raiders violated Rooney Rule
The question is whether Oakland interviewed minority candidates before hiring Jon Gruden as head coach.