The Wicked Good food truck, painted a bright green, is hard to miss parked in front of Haven’s Candies on County Road in Westbrook.

Every Thursday, the truck parks there, fires up the grill and the crew begins to cook food that includes some wicked (for you) food-truck staples like fries and cheese steak and some good (for you) food like raw pad thai, salads and wraps, all at under $10 per menu item.

Nate Underwood of Portland, the mastermind behind the food venture, created the mobile restaurant without much prior experience in the industry, but people have responded well to the healthy and not-so healthy choices.

He was invited by the owner of Haven’s to bring a truck on site.

“It’s way more than I ever thought. It’s taken a lot more time and effort and money than I thought it would, but it’s getting easier and people like it,” Underwood said. “Andy [Charles owner of Haven’s Candies] came up and asked if I’d be interested in coming out here one day a week. He said there were lots of people hungry and nowhere for them to go.”

Customers echoed that sentiment when ordering, saying they were excited to have another food option along County Road, even if they only got the variety one day a week from 11 a.m.-2 p.m.

Others said it was word of mouth that brought them in, like Matthew Hayes, 29, Scott Philbrook, 28 and Chris Reed, 24, whose friend, Nikita Golovko, 28, raved about the chicken and waffles and even posted a picture of the dish on Facebook, which none of the men had tried prior to the Wicked Good experience.

“I’d never heard of it before. They were big pieces of chicken and really crispy and covered in maple syrup,” Golovko said at the truck last week.

Patrick Dufresne, 34, of Hollis, tried the food at Wicked Good while visiting Portland, and when he drove past it on County Road, he knew he had to stop.

“The poutine honestly reminded me of my time in the military. We’d go up to Canada and get this stuff. I’ve had it a few other places and it just didn’t really compare to that, but these guys get it,” Dufresne said.

Westbrook has three other licensed food trucks in the city, Gusto’s Italian Food Truck, the Weenie Wagon and Schwan’s, a frozen-food delivery truck.

There’s also an option for pushcarts, ice cream trucks and other food trucks to get permits to park at Riverside Park and the boardwalk on the Presumpscot River. To operate as a food truck in Westbrook, the rules say trucks can’t stop in a public right of way or be within 350 feet of another food establishment, so the trucks aren’t in direct competition with restaurants.

Underwood started the project last year after visiting all the big food trucks in Boston. Once he sampled the fare, he decided his truck would focus more on healthy foods, but after some consideration, he realized he would need some comfort food to make the venture a success – hence, the name “Wicked Good.” He launched his business in May.

There are two trucks, one that divides its time among Portland, Scarborough and Westbrook, and one that stays on Peaks Island. All are seasonal.

Underwood has also implemented a number of modern innovations. Each menu item has a code next to it, and customers can text in the code and the cooks will text back with an estimated time the food will be ready. Credit cards are also accepted at the truck. He hopes during the winter, he’ll have time to work with his 9-year-old son to come up with more innovations to make the service run more smoothly.

But the truck still has some kinks to work out.

“It’s been difficult, but things are getting better. I’m learning as we go,” Underwood said.

For customers, that learning curve can sometimes turn into long wait times. Jill Mansir, who owns Camp Bow Wow, a dog day care just up the road from Haven’s Candies, was at the truck last week waiting with her son Mick, 16, for a California Wrap she’d ordered via text, even though the last time she’d tried to place an order, she was told the truck was too busy to handle it.

“We ordered ahead of time, but they messed up the order. Last week they were too busy for our order. There are no good places for lunch around here and I think it’s a neat idea,” she said before taking a bite of her wrap. “I’s very good and all very fresh.”

Nikita Golovko enjoys the chicken and waffles at the Wicked Good food truck, which parks in front of Haven’s Candies on County Road every Thursday during the lunch hour.