PORTLAND — Bisson Moving & Storage, Maine’s oldest and largest full service moving and storage company, has selected Portland-based Broadreach Public Relations as its agency of record.

Broadreach Public Relations is an award-winning communications firm serving clients in northern New England across a variety of industries, including professional and financial services, health care, tourism and manufacturing, as well as trade groups and nonprofit orga- nizations.

“Bisson is a well-known Maine company serving both families and businesses. They have a great story, and we are honored to assist them in sharing that story,” said Linda Varrell, president and founder of Broadreach. “One of our first orders of business is to develop case studies about Bisson’s industrial and office moving services, which are highly regarded by COOs and facility managers across the region.”

“Broadreach is sophisticated yet practical. The firm was a natural choice for us,” said Glen Frost, CFO of Bisson. “We look forward to working with Linda and her team as Bisson approaches its 100- year anniversary.”

With offices in Westbrook, Brunswick and Turner, Bisson’s expertise spans local and long-distance residential moving and storage, office space planning, reconfiguration and relocation, records management and storage, and truckload transportation.