PORTLAND (AP) — Atlantic pollock is being featured at Maine restaurants and retailers for the next 10 days as part of an initiative to promote underutilized seafood species found in the Gulf of Maine.
A total of 29 restaurants, retailers and institutions are taking part in the promotion, which begins today and runs through Nov. 4.
The Gulf of Maine Research Institute’s Out of the Blue campaign aims to raise public awareness and demand for lesser-known and underutilized fish. This is the fourth promotion since the program launched in June, with previous campaigns featuring redfish, whiting and mackerel.
The institute says Atlantic pollock is a member of the cod family but with darker meat and a delicate flavor.
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